Born in 1986. Graduated as a Master of Arts in New Media & Digital Culture in 2011. Specialised in new media forms between the physical and the digital. Entrepreneur since 2012. Created the very first smartphone lightshow among 45.000 smartphones during a live concert in the Amsterdam Arena in 2014 (Groovidi). Created the very first interactive catwalk (Vidimoda). Wants to change the way we experience the real world through our digital tools. Singer-songwriter in his free time.