Jason Ross is President of LoveLive US and founder of Show Cobra, an award-winning New York and LA-based creative production agency that lives within LoveLive.
LoveLive, which acquired Show Cobra in 2013, is a leading global music media and technology company that creates, monetises and distributes premium music video content for brands, digital platforms, artists and labels.
Jason has shaped an eclectic career in the entertainment industry over the past 20 years. Starting out as a successful recording artist and producer himself, he transitioned his career from front stage to back stage through video, film, and digital media production, culminating in the formation of Show Cobra in 2006.
Prior to founding Show Cobra, Jason worked at MTV Networks, serving first as music supervisor, and later rising through the ranks of television production as a producer on the Emmy Award winning series “Made.” He also served as the Head of Media and Strategic Partnerships at The Bowery Presents (TBP), the leading independent concert promoter in the Northeast. He oversaw strategic media partnerships and event sponsorship across all TBP rooms and festivals, and stewarded all original content production and programming.
In the last year, Jason was behind a number of high profile multi-platform music campaigns for leading brands such as Pepsi, Spotify, Kia Motors, Vevo, Google/YouTube, Beats and Yahoo!, and worked with artists such as 50 Cent, Dr. Dre, Eminem, Beyonce, Steve Aoki, Gaslight Anthem, Weezer, Diddy, Moby and The Pixies, to name but a few.